It is not uncommon to think of recall as a never-ending chore. It means dialing the countless numbers on the list, ringing, no answer, and repeat. But like many hard things in life, good things come from completing them. So why recall vital part of every practice?
1. Fill Up Chairs - A dental practice is similar to a restaurant in this case. Empty chairs are not good for business. Overdue patients need to be in the hygienist’s chair, and that’s good for business. When your chairs are empty, you are paying hygienists and receiving nothing in return. Recall will help fill these holes in your appointment book so that this does not happen.
2. Increase Dental Office Production - In addition to filling up seats, recall also leads to additional work. Overdue patients will often need more than their regular dental cleaning. This may include fillings, crowns, root canals, etc. One out of every 15 overdue patients that comes into the office will need additional work (and that can go up to 1 in 10 for some practices). At CallForce, we often see a significant increase in production 2–3 months after recall begins. By bringing in overdue patients you can add a spark to your office’s production.
3. Get a Snapshot of Your Office - Finding out why your overdue patients aren’t coming in gives you a snapshot of your office. Often patients have moved, are seeing a different dentist, or have insurance issues that are keeping them from coming in. Recall allows you to update records for these cases and it also allows you to find out if there are things that your practice is doing that are keeping these patients from coming in. If these overdue patients are happy to come back in and were just too busy to schedule, that shows that your office is doing well. However, if they are reluctant to come back and are giving complaints or multiple excuses, it might be a sign that something is going on with the patient experience that needs attention.
Reaching out to those overdue patients, whether it is through a receptionist, a designated caller, or outsourced to CallForce, will lead to full chairs, increased office production, and updated records. If your office is busy or you want your receptionist to focus on the patients that are currently in the office, CallForce is a great option.
To learn more about CallForce please visit www.getcallforce.com.
Author bio: Cory Pinegar is the CEO of CallForce, a dental recall solutions company that is dedicated to helping dentists succeed in their practices. Cory enjoys traveling, golf and playing tennis.