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What goes into a Custom Press Release from Identity?
If you're considering a custom press release, it's a versatile and highly beneficial option for business owners. Commonly used for: Introducing new services or technologies.                          Enhancing Google rankings and keyword reach.             Introducing new team members.            ...  Read More
Latest Update: Google Now Enables Dentists to Utilize Local Service Ads
Google's latest announcement is a game-changer for dentists, granting them access to local service ads—a boon for localized marketing efforts. This development significantly empowers dentists seeking to promote their services within specific geographic regions. The standout advantage of local...  Read More
Exploring the Depths of SEO: What Do SEO Services Include?
Search Engine Optimization, commonly known as SEO, is the strategic practice of enhancing a website's ranking and visibility on popular search engines like Google. When a business or organization decides to invest in SEO services, their overarching goal typically revolves around improving their...  Read More
When to Replace Dental Equipment
When to Replace Dental Equipment   In order to keep your practice operating smoothly and provide your patients with the best possible care, it is important to ensure that you are routinely maintaining your equipment – as well as replacing it, when necessary. Within this article, we will discuss how...  Read More
Unlocking the Benefits of Identity Dental Marketing's Comprehensive Marketing Plan
Digital marketing plays a pivotal role in the growth and sustainability of a successful dental practice. In today's digital age, consumers rely heavily on the internet to seek information about local businesses. Therefore, establishing a robust online presence is imperative. However, managing the...  Read More
Pursuing Freedom in a Dynamic & Fast-Changing World (Part 2) – Dr. Mike Abernathy: Ep #467
Podcast Episode #467: Pursuing Freedom in a Dynamic & Fast-Changing World (Part 2) – Dr. Mike Abernathy Episode #467: Dentist Freedom Blueprint Podcast Pursuing Freedom in a Dynamic & Fast-Changing World (Part 2) – Dr. Mike Abernathy Today you’ll get to hear the second part of my conversation...  Read More
Engaging with the Customer Base of a Dentist Preparing to Retire or Sell
Marketing to the patients of a retiring or selling dentist can present both opportunities and challenges. While buying the retiring doctor's practice or patient list may not always be feasible or appropriate, there are alternative marketing strategies that can help you connect with...  Read More
The Positive Outcomes of Choosing Identity Dental Marketing's Comprehensive Marketing Approach
Digital marketing plays a pivotal role in the growth and sustainability of a successful dental practice. With the internet becoming the primary source of information for consumers seeking local businesses, establishing a robust online presence is imperative. However, managing the multifaceted...  Read More
1652 Dr. Guitta Harb on Overcoming Obstacles in Cosmetic Dentistry : Dentistry Uncensored with Howard Farran
Dr. Guitta Harb's passion for dentistry ignited at a tender age, blossoming into a lifelong commitment to the art and science of oral care. Her love affair with the dental profession began as a young teen when she had the privilege of observing a dental office in action. It was here that she...  Read More
Dental Industry Marketing: Significance, Errors, and Fixes
In my capacity as the Founder and CEO of Identity Dental Marketing, a company that specializes in providing ethical branding and digital marketing services tailored specifically for dentists, I have had the privilege of gaining extensive insights into the dental industry's marketing landscape. Over...  Read More
Identity Dental Marketing Sets New Standards in Analytics and Reporting
Identity Dental Marketing, headquartered in Tampa, FL, is at the forefront of transforming the landscape of dental practice marketing. Their innovative approach is reshaping how dental professionals perceive and enhance their marketing endeavors. The company's extensive suite of tracking and...  Read More
Empowering Ownership: The Crucial Aspect of Your Phone Number on Your Website
In the digital age, establishing a genuine and personal connection with your audience has become paramount. It is now more crucial than ever to create a sense of trust and credibility, and one of the most direct avenues for achieving this is through the inclusion of a phone number on your website....  Read More
Pursuing Freedom in a Dynamic & Fast-Changing World (Part 1) – Dr. Mike Abernathy: Ep #466
Podcast Episode #466: Pursuing Freedom in a Dynamic & Fast-Changing World (Part 1) – Dr. Mike Abernathy Episode #466: Dentist Freedom Blueprint Podcast Pursuing Freedom in a Dynamic & Fast-Changing World (Part 1) – Dr. Mike Abernathy The world is changing rapidly, but I think there are some...  Read More
Formulating Feasible Expectations in Dental Marketing
Introduction: In the realm of dental marketing, many marketing companies, advisors, salespeople, and consultants often stumble when it comes to setting realistic expectations for their clients. This blog post aims to delve into the critical importance of establishing realistic expectations in...  Read More
Celebrate National Dentist's Day on March 6, 2024. Dentistry, a global beacon of oral health, takes center stage every year on International Dentist Day. This celebration not only honors the skilled professionals behind radiant smiles but also raises awareness about the importance of dental care...  Read More
Understanding How Marketing for Pediatric Practices Differs from Marketing for General Dental Practices: 5 Distinctive Characteristics
Marketing for pediatric dental practices differs significantly from general dental practice marketing in several key ways. Understanding these distinctions is vital for developing a successful marketing strategy that effectively reaches the target audience and sets your practice apart....  Read More
Celebrities Who Promote Their Dentists on Instagram
One of the benefits of being a dentist in Los Angeles or New York is that there’s a good chance a celebrity will visit your practice. Some celebrities like to remain low-profile in their private lives, and some don’t want the public to know that they’ve had dental work, but some hit the sweet...  Read More
Finding Freedom through Practice Evolution – Creating Margin Right Now, Without Waiting for a Mystical Someday – Alastair MacDonald: Ep #465
Podcast Episode #465: Finding Freedom through Practice Evolution – Creating Margin Right Now, Without Waiting for a Mystical Someday – Alastair MacDonald Episode #465: Dentist Freedom Blueprint Podcast Finding Freedom through Practice Evolution – Creating Margin Right Now, Without Waiting for a...  Read More
The Top Mistake People Make When Acquiring a Dental Practice
Evaluating the Service Portfolio is Crucial When Acquiring a Practice for Several Reasons: 1. Patient Retention: If the practice you are acquiring offers services that you cannot provide, there's a risk of losing patients who specifically seek those services. This can impact both the practice's...  Read More
Getting Full Mouth Reconstruction? Know the 6-Step Procedure
A healthy and appealing mouth is essential for your overall health and confidence. However, there are situations when unanticipated events might cause a slew of oral issues. In such circumstances, a full mouth reconstruction is beneficial, particularly if you have significant oral difficulties. ...  Read More
Categories: Cosmetic Dentistry
Canaries in the DSO Coal Mine – Analyzing Trends in the DSO and Private Equity Marketplaces – Alastair MacDonald: Ep #464
Podcast Episode #464: Canaries in the DSO Coal Mine – Analyzing Trends in the DSO and Private Equity Marketplaces – Alastair MacDonald Episode #464: Dentist Freedom Blueprint Podcast Canaries in the DSO Coal Mine – Analyzing Trends in the DSO and Private Equity Marketplaces – Alastair MacDonald ...  Read More
Creating Your Own Economy in the Midst of Volatility in 2024 – David Phelps: Ep #463
Podcast Episode #463: Creating Your Own Economy in the Midst of Volatility in 2024 – David Phelps Episode #463: Dentist Freedom Blueprint Podcast Creating Your Own Economy in the Midst of Volatility in 2024 – David Phelps It’s important to look back on the past year in order to move forward...  Read More
Options to Consider For Replacing a Missing Tooth
A missing tooth poses one of the most significant threats to your oral health. Left unchecked, it can lead to gum disease, bone loss, and even cause issues with your other teeth.  Tooth loss has also been known to create difficulties with properly chewing the food you eat. As such, getting a...  Read More
Categories: Cosmetic Dentistry
Shifting Perspectives, Finding Purpose, and the True Definition of Wealth – David Phelps: Ep #462
Podcast Episode #462: Shifting Perspectives, Finding Purpose, and the True Definition of Wealth – David Phelps Episode #462: Dentist Freedom Blueprint Podcast Shifting Perspectives, Finding Purpose, and the True Definition of Wealth – David Phelps At the end of the year, it is so important to...  Read More
How Dental Students Can Prepare for a Career in Cosmetic Dentistry
Cosmetic dentistry is increasingly popular, blending health and aesthetics to enhance smiles. As a dental student, you might be drawn to this dynamic field. This guide is crafted to offer insights and practical steps for your journey into cosmetic dentistry, a specialty where art meets science....  Read More
Categories: Cosmetic Dentistry
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