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137: (2 of 3) How To Kill Positive Word of Mouth Marketing For You and Your Brand (Method #2)
There’s an old Yogi Berra saying: “Nobody goes there anymore; it’s too crowded!” Understanding why people engage in positive word of mouth reveals fact #2: Overexposure kills the desire to share.This is one of the most obvious (but most overlooked aspects) of word of mouth. If you want to keep...  Read More
136 - How To Kill Positive Word Of Mouth About You and Your Practice
Offering clients “incentives to spread the word about you and your practice” is often a mistake. Here's why: You can make them feel dirty if they're paid for it. Some things in life should never have a price tag. Things like friendship, favors and recommendations for a product or service.People...  Read More
134 (1 of 2) "How Can I Transition My Offline Business Online As Fast As Possible?" A ‘Live’ Business Building Blueprint Session w/ Andy Young
Today's guest is not a Dentist ... but the lessons I'm teaching will apply directly to your practice.In this episode we're doing a 'LIVE' business blueprinting session with Andy Young of ).Andy has built a six-figure business (working part time), but it requires him to do more "hands on" work than...  Read More
126 - Word of Mouth Marketing Rule #4: Earn Their Trust And Be Worthy Of Their Respect
Word of Mouth Marketing - Rule #4:  If your prospects or patients don’t respect and trust you … you can forget about them becoming outspoken advocates for you, your practice and your brand. Listen, you can deliver exceptional results for your prospects and patients (even “Wow” them) with awesome...  Read More
125 - Word Of Mouth Marketing Rule #3: Thrill, Excite and Delight Your Prospects and Patients!
Prospects and Patients that have been excited & delighted (i.e., “Wowed!”) are going to be your greatest advertisers and promoters.   So, how do you “WOW” your prospects and patients?     Create amazing products    Deliver superior service    Make their experience remarkable    If problems arise,...  Read More
121 – How to Use an ASK Campaign (i.e., “Audit”) To Create A Winning Social Media Strategy Right Out of the Gate
If you’re like our most successful Members in the online community, you understand that performing an audit of your ideal prospects will allow you to instantly create content that totally resonates with your perfect prospects and clients. However, you might be wondering what types of questions to...  Read More
120 - "Which Method of Defining and Assessing My Social Media Goals Is Right for Me?"
Before you start posting content on social media it’s a good idea to define your goals, so you can create an effective marketing strategy.  By defining the goals you’d like to achieve for your brand on social media (before starting) you’ll increase your chances of success dramatically. The...  Read More
How Much Does Social Media Marketing Cost A Dentist?
Social Media for Dentists: What Are The Costs?The costs of social media marketing for any dentist are directly tied to the ROI you receive from social media marketing. The  for your dental practice can be substantial, but so can the effort and costs of properly managing your social media...  Read More
087 – BUSTED! The Legendary C.R.A.P. Gary Vaynerchuk Promotes And How You Can Monetize It
OK … I can admit it.  The article for today’s post ” Busted!  The C.R.A.P. Gary Vaynerchuk Promotes And How You Can Monetize It” is a bit over the top, but if you want to dig a little deeper and see what this is about … I promise … it’ll be worth your time.Whether you’re familiar with Gary...  Read More
Can You Solve This Puzzle?  97% Fail!
Can You Solve This Puzzle? 97% FAIL If you can solve it I'll give you a FREE copy of my latest marketing System "Cracking the Small Business Marketing Code" (Retail $197.00) - No Strings Attached.Simply solve the puzzle, then visit to post your...  Read More
5 Ways Instagram Ads can Help Your Dental Practice
Is your dental practice on Instagram? It can be a great addition to you marketing strategy to connect with current and potential patients. It draws the generation young enough to enjoy the platform but alsoold enough to be making their own medical decisions,especially as many are moving away from...  Read More
A Friendly Dentist’s Way of Improving Patient Experience
Content Provided by:Visit our MultiMedia Site:Sept 13th 2015Compassion and friendliness are important in the medical community, especially dentistry. There’s a reason going to the dentist is a cultural pain-point and source of comedy. With so many people avoiding a dental appointment because...  Read More
Even guys with grays... get social marketing these days.
5 important items every dental or clinical practice should know about social media marketing in 2015 and where to start - you'll be surprised at what Jack has to say.Dr. Hornrbook gets social in a dynamic interview with Jack Hadley (@Jack_Hadley) of MySocialPractice.com in this edition of Dental...  Read More
Word Of Mouth…Online with Jack Hadley : Howard Speaks Podcast #104
Plenty of dentists squirm at the thought of social media marketing. But social media marketing is not scary at all when you realize it's just word of mouth…online.Stream Audio here: AUDIO - Jack Hadley - HSP #104 Watch Video here: ...  Read More
How To Get Free Website Traffic
Website Traffic, How Facebook Can Increase Yours Completely Free Of ChargeNeil SandersonWe all know that saying thank you is a great courtesy and makes the person who is receiving, feel much better don’t we. Well here’s a tip to makethose twolittle words “Thank You” increase...  Read More
The Essential Guide for Successfully Using Social Media to Generate More New Dentist Patients and Referrals
™.Dr. Newhouse has createdThe Essential Guide for Successfully Using Social Media to Generate More New Dentist Patients and Referrals (SlideShare Below) and has provided FREE Tuition for the Dental Marketing University™ Module #1: Social Media Marketing Success now through May 15,...  Read More
The Controversial... "In-Your-Face" Plan for Success in 2015... 9 Reasons You're Not Succeeding Today
The In Your Face Plan for Success in 2015... 9 Reasons You're Not Succeeding TodayHere's a quote onBusiness Successfrom:"Tell me something: Have you ever had that experience, you know . . . the completely humiliating experience of playing a video game against a child? Who always wins? The child, of...  Read More
Top Five Social Media Pitfalls For Your Dental Practice
Over the last decade more and more people are turning to the web for advice from all areas in the medical field. Easy access to the Internet from handheld devices, mobile phones, laptops and tablets is the main reason for people turning to the medical sites. The fast response is the main reason why...  Read More
6 Tips to Get Started with Social Media Marketing
Feel comfortable with traditional offline marketing tactics but a bit daunted by social media and content marketing? Not sure how to start or evenifto start? (And the answer is a resounding "yes" if you're questioning whether or not to get on board the content train.) Sometimes the hardest part of...  Read More
Google+ Primer for Dentists
The Biggest Social Media Marketing Event in Dental HistorySeriously, this is no exaggeration! I am so pumped up about this, it's simply incredible. What began as an innocent question, posed to a FB dental marketing group, has morphed into a star-studded line-up of Google+ expertise, the likes of...  Read More
Tired of Wasting Your Hard-Earned Money Using Worn Out Facebook Marketing Strategies?  Use These Instead [Infographic]
Facebook has been a gold mine of quality referral traffic for Dentists. Not only has Facebook sent volumes of friend traffic to Dentists around the country, this traffic has converted at a high rate, boosting production and profits.However, in the recent past, the declining organic reach on...  Read More
2014 Content and Social Marketing Survey
At least one inquiring mind wants to know how you're using content and social media tactics in your marketing efforts. Are you engaging more or less in 2014 than in the past? Will your content marketing and social media initiatives accelerate in the coming years? Do youyour social media marketing?...  Read More
Value in Your Network
Note: This article originally appeared on my site jmichaeldunn.com on July 19, 2014.We love to see the numbers of our followers, likes, friends, connections, subscribers, etc. rise. We take great pride in the size of our social networks. And we’re often tasked with not only measuring and...  Read More
How to Rapidly Create and Implement The Most Profitable and Effective Dental Web Marketing Program - with Infographic
If you've finally come to the realization that you need to learn howto rapidly implement a profitable dental web marketing program that includes the newest and most effective dental web marketing strategies be prepared to evaluate a multiplicity of options.You've got. The#1 question I get from...  Read More
Introducing the Growth Hacking Strategy of 'GAMIFICATION'...  The HOTTEST Dental Web Marketing Strategy for 2014 and Beyond!
Since the late 1990’s games have been growing at an amazing rate on the Internet. I'm not talking computer-based, multi-player games like Black OPS – Call of Duty™ (I’m not a gamer, but I do enjoy battling my 21 year-old son on COD!) or graphic role-playing games World of...  Read More
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