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146 – 5 of 5 - T5 Word of Mouth Marketing Framework “Monitoring Online Chatter About You and Your Practice”
There are a phenomenal number of powerful (FREE) tools online that enable you to understand how word of mouth conversations travel online and allow you to follow what patients and prospects are saying about you online. Following and tracking what’s being said about you and your practice is easier...  Read More
145 - The T5 Framework - 4 of 5 – Getting Involved In Those Online Word Of Mouth Conversations About You and Your Practice
When you reach out to human beings with the intention of getting them to start talking about you and your practice (online and offline), they’re gonna expect you to join the conversation!I’m a conservative, but the “George W. Bush” method of handling word of mouth about you and your brand (whether...  Read More
143 - (3 of 5) Element #3 of the T5 Word Of Mouth Framework: “Listening To Online Conversations About You & Your Practice With FREE Monitoring Tools”
Even if your practice has the best story or compelling topic imaginable, it still requires more to make positive word of mouth spread.Dentists who are consistently (and successfully) using word of mouth make the biggest impact by providing the infrastructure that’s needed to help their messages...  Read More
141 - (2 of 5) Element #2 of the T5 Word of Mouth Marketing Framework – “To Generate Positive Word of Mouth, Give Them A Compelling Topic They Can Share Consistently and Easily”
Positive word of mouth that gets shared consistently and successfully begins with a message that’s spreadable.  The topic of your message has to contain one or more elements of innovation, passion, power, prestige, trust, or mystique.  Having said that, however, it doesn’t mean that spreadable...  Read More
140 (1 of 5) “How Can I Generate Even More Positive Word-Of-Mouth for My Practice?” Introducing The T5 Framework - #1 Talkers
If you’re like me and if you’re like the Members in the  online community, you know that positive word of mouth often occurs) by accident.  At other times it’s occurs as the result of a well-planned strategy. In either case, there are five basic elements that positive word of mouth requires in...  Read More
Listen to 138 - (2 of 2): How Can I Increase My Brand's Online Footprint Quickly? - Interview and Blueprinting Session with Andy Young
On today’s episode, we’ll pick back up with part two of the interview and business building blueprinting session I began in episode #133 with Andy Young.Specifically on today’s episode, I’ll show Andy how to take his six-figure (part time) offline business and transform it into a mid-to-high...  Read More
137: (2 of 3) How To Kill Positive Word of Mouth Marketing For You and Your Brand (Method #2)
There’s an old Yogi Berra saying: “Nobody goes there anymore; it’s too crowded!” Understanding why people engage in positive word of mouth reveals fact #2: Overexposure kills the desire to share.This is one of the most obvious (but most overlooked aspects) of word of mouth. If you want to keep...  Read More
136 - How To Kill Positive Word Of Mouth About You and Your Practice
Offering clients “incentives to spread the word about you and your practice” is often a mistake. Here's why: You can make them feel dirty if they're paid for it. Some things in life should never have a price tag. Things like friendship, favors and recommendations for a product or service.People...  Read More
134 (1 of 2) "How Can I Transition My Offline Business Online As Fast As Possible?" A ‘Live’ Business Building Blueprint Session w/ Andy Young
Today's guest is not a Dentist ... but the lessons I'm teaching will apply directly to your practice.In this episode we're doing a 'LIVE' business blueprinting session with Andy Young of ).Andy has built a six-figure business (working part time), but it requires him to do more "hands on" work than...  Read More
126 - Word of Mouth Marketing Rule #4: Earn Their Trust And Be Worthy Of Their Respect
Word of Mouth Marketing - Rule #4:  If your prospects or patients don’t respect and trust you … you can forget about them becoming outspoken advocates for you, your practice and your brand. Listen, you can deliver exceptional results for your prospects and patients (even “Wow” them) with awesome...  Read More
125 - Word Of Mouth Marketing Rule #3: Thrill, Excite and Delight Your Prospects and Patients!
Prospects and Patients that have been excited & delighted (i.e., “Wowed!”) are going to be your greatest advertisers and promoters.   So, how do you “WOW” your prospects and patients?     Create amazing products    Deliver superior service    Make their experience remarkable    If problems arise,...  Read More
121 – How to Use an ASK Campaign (i.e., “Audit”) To Create A Winning Social Media Strategy Right Out of the Gate
If you’re like our most successful Members in the online community, you understand that performing an audit of your ideal prospects will allow you to instantly create content that totally resonates with your perfect prospects and clients. However, you might be wondering what types of questions to...  Read More
120 - "Which Method of Defining and Assessing My Social Media Goals Is Right for Me?"
Before you start posting content on social media it’s a good idea to define your goals, so you can create an effective marketing strategy.  By defining the goals you’d like to achieve for your brand on social media (before starting) you’ll increase your chances of success dramatically. The...  Read More
How Much Does Social Media Marketing Cost A Dentist?
Social Media for Dentists: What Are The Costs?The costs of social media marketing for any dentist are directly tied to the ROI you receive from social media marketing. The  for your dental practice can be substantial, but so can the effort and costs of properly managing your social media...  Read More
087 – BUSTED! The Legendary C.R.A.P. Gary Vaynerchuk Promotes And How You Can Monetize It
OK … I can admit it.  The article for today’s post ” Busted!  The C.R.A.P. Gary Vaynerchuk Promotes And How You Can Monetize It” is a bit over the top, but if you want to dig a little deeper and see what this is about … I promise … it’ll be worth your time.Whether you’re familiar with Gary...  Read More
Can You Solve This Puzzle?  97% Fail!
Can You Solve This Puzzle? 97% FAIL If you can solve it I'll give you a FREE copy of my latest marketing System "Cracking the Small Business Marketing Code" (Retail $197.00) - No Strings Attached.Simply solve the puzzle, then visit to post your...  Read More
5 Ways Instagram Ads can Help Your Dental Practice
Is your dental practice on Instagram? It can be a great addition to you marketing strategy to connect with current and potential patients. It draws the generation young enough to enjoy the platform but alsoold enough to be making their own medical decisions,especially as many are moving away from...  Read More
A Friendly Dentist’s Way of Improving Patient Experience
Content Provided by:Visit our MultiMedia Site:Sept 13th 2015Compassion and friendliness are important in the medical community, especially dentistry. There’s a reason going to the dentist is a cultural pain-point and source of comedy. With so many people avoiding a dental appointment because...  Read More
Even guys with grays... get social marketing these days.
5 important items every dental or clinical practice should know about social media marketing in 2015 and where to start - you'll be surprised at what Jack has to say.Dr. Hornrbook gets social in a dynamic interview with Jack Hadley (@Jack_Hadley) of MySocialPractice.com in this edition of Dental...  Read More
Word Of Mouth…Online with Jack Hadley : Howard Speaks Podcast #104
Plenty of dentists squirm at the thought of social media marketing. But social media marketing is not scary at all when you realize it's just word of mouth…online.Stream Audio here: AUDIO - Jack Hadley - HSP #104 Watch Video here: ...  Read More
How To Get Free Website Traffic
Website Traffic, How Facebook Can Increase Yours Completely Free Of ChargeNeil SandersonWe all know that saying thank you is a great courtesy and makes the person who is receiving, feel much better don’t we. Well here’s a tip to makethose twolittle words “Thank You” increase...  Read More
The Essential Guide for Successfully Using Social Media to Generate More New Dentist Patients and Referrals
™.Dr. Newhouse has createdThe Essential Guide for Successfully Using Social Media to Generate More New Dentist Patients and Referrals (SlideShare Below) and has provided FREE Tuition for the Dental Marketing University™ Module #1: Social Media Marketing Success now through May 15,...  Read More
The Controversial... "In-Your-Face" Plan for Success in 2015... 9 Reasons You're Not Succeeding Today
The In Your Face Plan for Success in 2015... 9 Reasons You're Not Succeeding TodayHere's a quote onBusiness Successfrom:"Tell me something: Have you ever had that experience, you know . . . the completely humiliating experience of playing a video game against a child? Who always wins? The child, of...  Read More
Top Five Social Media Pitfalls For Your Dental Practice
Over the last decade more and more people are turning to the web for advice from all areas in the medical field. Easy access to the Internet from handheld devices, mobile phones, laptops and tablets is the main reason for people turning to the medical sites. The fast response is the main reason why...  Read More
Tired of Wasting Your Hard-Earned Money Using Worn Out Facebook Marketing Strategies?  Use These Instead [Infographic]
Facebook has been a gold mine of quality referral traffic for Dentists. Not only has Facebook sent volumes of friend traffic to Dentists around the country, this traffic has converted at a high rate, boosting production and profits.However, in the recent past, the declining organic reach on...  Read More
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