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1008 The Four Horsemen of Dentistry with Colin Receveur, Founder & CEO of SmartBox : Dentistry Uncensored with Howard Farran
To know SmartBox, you have to know founder and CEO Colin Receveur, the dynamo that powers this marketing machine. Even though SmartBox was incorporated in 2001, it began inside Colin during his childhood.Colin’s experience helping dentists predates search engine optimization (SEO), Google, websites...  Read More
Categories: new patients, marketing
Two Ohio Dentist New Patient Case Studies
The week before Labor Day Weekend, we had a couple of marketingcampaigns drop for two dentists in Ohio. Both were referrals from awell-known consultant (you’d recognize his name instantly – He’s oneheckuva Gem!)We dropped nearly identical campaigns for each, save for a fewdetails...  Read More
Episode #8: De-Constructing Effective Dental Advertising
Today’s show covers a number of elements required to createadvertising that moves people to take action. Asking a postcard or asingle sheet of paper or even a website to deliver a prospectivelong-term patient and their family to you is asking a lot. So, you mustleverage every square...  Read More
[VIDEO] How to Unlock 21% Growth In Any Dental Practice
Charlotte, NC-area dentist, Dr. Hiren Patel discusses Membership in Jerry Jones Direct's ClearPath Society. Dr. Patel's practice has increased 21% in just the first 8 months of 2016 - a 31+% annualized growth.  Read More
Can You Solve This Puzzle?  97% Fail!
Can You Solve This Puzzle? 97% FAIL If you can solve it I'll give you a FREE copy of my latest marketing System "Cracking the Small Business Marketing Code" (Retail $197.00) - No Strings Attached.Simply solve the puzzle, then visit to post your...  Read More
Consultant Tip: Relationships in Business
Teddy Roosevelt said, "the most important ingredient in the success formula is knowing how to get along with people," Research has consistently shown that technical training is important, butthere is another side to business.Most of the success in service businesses is due to skills in human...  Read More
Consultant Tip: Referrals and New Patients
Many new patients are referred by successfully handled new patients.When you start something new, you try to talk all of your friends into doing the same thing so you will feel you are doing the right thing. For this reason, the new patient is most interested in his dental care and more likely to...  Read More
Building Your Practice with Emergencies and "Emergencies"
An emergency, according to the American Heritage Illustrated Encyclopedic Dictionary, is “an unexpected situation or sudden occurrence of a serious and urgent nature that demands immediate action.” When quotation marks (“ “) are placed around a word, it means the word is...  Read More

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