This electronically delivered self-instructional program is designated for 1.5 hours of CE credit by Farran Media.
The fee to view this course is $36. This cost includes the fee to take the exam and claim your CE credits. Synopsis:
The biggest problem in dentistry is that our market does not understand the value of our services. Many patients feel they are being sold to when the dentists/hygienist are simply doing their job via the diagnosis/treatment plan ritual. The dental team understands but the patients don’t. Dentistry is very frustrating when patients do not accept needed work. Most dentist and hygienist have Approval Addiction meaning they are wanting to please the patient which stands in the way of telling the patient the truth. If every patient accepted all needed dentistry, how busy would you be? If your patients understood the need for the dentistry as well as you do, what would your acceptance ratio be? Dentist and team tend to confuse patient more than they educate them in terms the patients understand. This program gives your hygienist, dentist and team the verbal skills necessary for high treatment acceptance.
Description of Speaker:
Dr. Mac Lee graduated from Baylor in 1972. In the early 80’s,at the urging of Dr Earl Estepp, he was a pioneer in teaching non-surgical periodontics all across North America. What he was teaching then is now the standard of care in periodontal treatment. His clinical training post dental school came from Pankey, Dawson, Kios and Neuromuscular.
Dr Lee was co-founder of Dental Boot Camp in 1990. He developed all of the dental information and taught thousands of dentists and their dental team for seven years. In 1999, he coauthored the dental consumer book, “Nothin’ Personal Doc, But I Hate Dentists” which led him to be on the Discovery Channel and Oprah XM radio with Dr Mehmet Oz. Mac was also an advisor for three of Oz’s You health books and his television show. Once Dr Lee began to disagree with Oz’s message, he was no longer an advisor.
Upon completion of this course, participants should be able to achieve the following:
An introduction of a business model which allows the dentist to be producing while the team are educating and putting needed work on the books. Put an extra $100,000 or more of needed dentistry a year through the hygiene department Dentist and team to learn to speak in patients terms so there is never any confusion Overcome Approval Addiction, an affliction in every dental practice that keeps doctor and team from telling the patients the total picture of their dental health. A technique for the patient to not only understand their dental needs but to also take ownership An introduction of a system of communication that builds believability, trust and understanding Disclosure:
The speaker declares that neither he nor any member of his family have a financial arrangement or affiliation with any corporate organization offering financial support or grant monies for this continuing dental education program. He does declare that he does have a financial interest in educating dental professionals.
Farran Media is an ADA CERP Recognized Provider. ADA CERP is a service of the American Dental Association
to assist dental professionals in identifying quality providers of continuing dental education. ADA CERP does not
approve or endorse individual courses or instructors, nor does it imply acceptance of credit hours by boards
of dentistry. Concerns or complaints about a CE provider may be directed to the provider or to ADA CERP at
For any questions, please contact Howard Goldstein, DMD, Director of Continuing Education at
Farran Media is a nationally approved PACE Program Provider by the Academy of General Dentistry.
Approval does not imply acceptance by any regulatory authority or AGD endorsement. The current term of approval extends from 1/1/2023 to 12/31/2026.
Provider ID# 304396
This activity meets the educational criteria required for verifiable Continuing Professional Development under the General Dental Council Lifelong Learning scheme and represents 1.5 hours of verifiable CPD.
The CE provider (Farran Media) uses reasonable care in selecting and
providing content that is accurate. The CE provider, however, does not
independently verify the content or materials. The CE provider does not
represent that the instructional materials are error-free or that the content
or materials are comprehensive. Any opinions expressed in the materials are
those of the author of the materials and not the CE provider. Completing one or
more continuing education courses does not provide sufficient information to
qualify the participant as an expert in the field related to the course topic
or in any specific technique or procedure. The instructional materials are
intended to supplement, but are not a substitute for, the knowledge, expertise,
skill and judgment of a trained health care professional.
Continuing education credits issued for completion of online CE courses may not apply toward
license renewal in all licensing jurisdictions. It is the responsibility of each registrant
to verify the CE requirements of his/her licensing or regulatory agency.
State CE Requirements:
for CE requirements by state. Please note that this information is current as of the time of listing. This information is subject to change at any time from the state boards. For the most up-to-date information, please contact your state board directly.
There are no refunds for Online CE courses. Please contact technical support if you run into technical difficulty.
For any questions, please contact Howard Goldstein, DMD, Director of Continuing Education