Midmark Announces 2011 Dental Sterilizer Promotion

Posted: April 4, 2011
Midmark Announces 2011 Dental Sterilizer Promotion
Offering dentists and dental facilities valuable rebates

VERSAILLES, Ohio – (April 1, 2011) – Midmark Corporation today announced the launch of its 2011 dental sterilizer promotion. The promotion order period begins April 1, 2011, and runs until June 30, 2011. Dentists and dental facilities purchasing eligible Midmark sterilizers or a combination of sterilizers during the promotional period will receive rebates ranging from $400 up to $1,000 with an additional $200 rebate for donating an old sterilizer to Direct Relief International®.

“Today, safety is at the forefront of every clinician’s mind when treating patients, but oftentimes one of the most critical elements in instrument processing is assumed to be effective because all of the instruments are exposed to some sort of hot cycle,” commented Jim Aycock, Midmark director, marketing & business development, dental division. “It is often taken for granted that a sterilizer is performing effectively simply because it is running – that’s not always the case. The Midmark dental sterilizer promotion provides education on the dangers of ineffective sterilization. We offer customers a trade-in program with valuable savings on new sterilizers and also solve the problem of what to do with the old, likely ineffective equipment.”

Midmark’s family of sterilizers, including the M11 and M9 UltraClave® and the M3 UltraFast® automatic sterilizers, is an all-inclusive instrument processing solution, promoting proper workflow and effective sterilization in dental facilities. With many preset cycles and programmable parameters, Midmark sterilizers meet the needs of any clinical environment, whether processing unwrapped items, pouches, packs or handpieces. The automatic-opening door, exclusive to Midmark, opens at the end of every cycle, ensuring that instruments are dried properly and quickly. This frees up the clinician to focus on other tasks, creating a more efficient workflow, while providing peace of mind.

Important dates to remember:

Last date to order: June 30, 2011
Last date to take shipment of products: July 15, 2011
Last date to claim incentives: August 15, 2011

For complete promotion details or more information on Midmark sterilizers or other Midmark products, please call 1-800-MIDMARK or visit www.midmark.com.


About Midmark Dental
Dedicated to helping dental professionals deliver the most efficient patient care, Midmark offers a complete line of innovative equipment solutions for operatories, instrument processing and central utilities. The Midmark Artizan™ Dental Furniture line and Integra™ Dental Casework offer the most comprehensive cabinetry solutions available from a dental manufacturer. And, its line of ergonomic dental chairs with patented integrated armrests is recognized for comfort and style. Designed to deliver exceptional value and productivity to high-tech dental practices, including intra-oral dental X-ray, digital panoramic and digital sensor systems, the Progeny dental imaging products lead the industry with more than 40,000 intra-oral X-ray installations. In addition, Midmark offers quality lighting, reliable delivery systems, ergonomic seating, air compressors and evacuation systems, as well as market-leading sterilizers.

About Midmark
Midmark Corporation brings efficient patient care to millions of people each day in the human and animal healthcare industries around the world. The most trusted name in medical, dental and veterinary healthcare equipment solutions, Midmark is committed to providing innovative products and services for the healthcare professional, integrating value-added technology into everything it does. With over 1,400 teammates worldwide, Midmark is dedicated to making a positive difference in the practice of healthcare. Headquartered in Versailles, Ohio, Midmark Corporation maintains four subsidiaries in the United States. To support international healthcare markets, it holds subsidiaries in France, India and Italy. For more information about Midmark, visit the company’s Web site at www.midmark.com.
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