Smile Reminder Introduces New Extend Platform for External Messaging & Patient Acquisition

Smile Reminder Introduces New Extend Platform for External Messaging & Patient Acquisition

Extend Platform’s First Feature, ZubuMail, Launched at ADA 2009

Lehi, Utah – October 1, 2009 – Leading patient communication service Smile Reminder unveils today at the American Dental Association’s 150th Annual Session in Honolulu, Hawaii, its brand new Extend Platform and  ZubuMail, the first of a series of features on the new platform. ZubuMail, an external communication and patient acquisition tool, is intended to increase the efficiency and profitability of dental practices nationwide by leveraging data-targeting models to create customized direct mail campaigns that are both precise and cost-effective.

“Doing efficient and effective external marketing is an integral part of building a practice in the dental industry,” says Smile Reminder VP of Marketing Mark Olson. “Our Extend Platform and ZubuMail will address this need by providing the right strategically-driven technologies to help dental practices grown and thrive. ZubuMail is an excellent example of making direct mail more efficient and effective.”

Developed specifically to pin-point the best possible candidates for procedures like veneers, TMJ, ortho, implants, sleep apnea, and much more, ZubuMail aims to provide dental practices with a better and smarter direct mail solution for building revenue and acquiring new patients.

Gone are the days of paying to cover the many, just to find the few. ZubuMail streamlines direct mail campaigns by incorporating data driven analytics that identify people most likely to need specific products and procedures. The analysis goes even further by screening for those who have ability and propensity to pay.

Incorporated into the HIPAA compliant target analysis is a large library of pre-built mailer pieces ready for dental practices to customize and send to their refined targets. When married with the target data, the customized mail piece is versioned specifically for the age and gender of the targets. This versioning step has been proven to greatly increase response rates.

With customization on every level, ZubuMail allows for highly effective and efficient direct mail campaigns intended to boost revenue by bringing in new patients for specific products and procedures.

About Smile Reminder

Smile Reminder, the pioneer in text and email messaging to patients, is the clear leader in providing patient communication and interaction solutions for health-care providers.

Several national media outlets have recognized smile Reminder, including Forbes.com, Fox Business and The Wall Street Journal, while also receiving top industry accolades including Inc’s 500/5000 fastest growing private companies, Townie Choice Awards (2005-2009); Utah 100 Top 15; and Utah Valley Entrepreneurial Forum’s Top 20 Under 5 (2001 & 2005).

Smile Reminder's patent-pending solution enables practices to increase revenue, streamline efficiencies and build patient loyalty. Based on purpose-driven technology, Smile Reminder equips practices with a "high-tech" solution that does not sacrifice the "high-touch" personalization when communicating with patients. Smile Reminder messaging solutions include every type of personalized patient e-communication including appointment reminders, confirmations, recare/recall, new patient referrals, birthday wishes, holiday wishes, surveys, newsletters, customized promotions and more. Smile Reminder enhances its messaging solution with SmileDash.com, an online patient interaction suite. Patients can now interact with their provider online in a secure environment to pay bills, view patient images, send secure messages, and download forms. Finally, Smile Reminder’s patient acquisition tool, vSling, allows an office to capture, manage, and distribute patient testimonials on the web.

For more information, please visit www.smilereminder.com